Advocating Corporate Social Responsibility through Marketing

THE CLIENT

A leading telecom company with $2.5 Bn revenue and 8K employees

CHALLENGE

Promoting CSR Campaign is no Easy Fleet

Our client actively runs several campaigns during the year to promote their Corporate Social Responsibility (CSR) activities, but driving participation to these events was a difficult for a small team.

For this, they need marketing support to build creatives and collaterals to drive engagement through physical and digital branding for their events.

SOLUTION

Driving Higher Participation in CSR Activities

We helped our client with entire end-to-end planning to promote their social initiatives. Be it a partner event or celebrating an earth day, water saving day or the zero hour.

We created various collaterals including partner eBooks, emails, digital banners and posters to drive higher participation and meet their CSR objectives and to have better visibility of their sense of achievements internally.