Social Media in the Workplace could be Worrisome
Our client wanted to educate their employees on how to use social media to promote their business and forbidding actions that could harm organization’s image and protect confidential information.
On the other hand they wanted to promote positive behaviour and explain the right way to use social.
Inspiring Employees for Better Social Media Practices
We formulated a 3-way campaign of educating the do’s and don’ts of social media through real life scenarios via videos, infographics and emailers. We dramatized a few scenarios to add a fun element and make these light hearted to read by the employees.
We used a microbytes communication approach to educate employees what are the things they need to keep in mind while posting any content related to their organisation and how they can use social media to promote their brand effectively.
Adherence to policy
Encouraging employees to promote brand