Marketing a New Partnership in a Short Time Frame
Our client established a new strategic partnership to create a new product. They needed marketing collaterals to showcase the value propositions of their product as well as highlighting the positive contributions made by both partners.
Since this was a major product launch with a tight timeline, they needed a trusted partner to support here.
Enabled Go-to-Market with Intelligent Collateral Designs
We worked quickly to understand the new product offering, its value propositions and the use cases. Based on that initial work, we were able to create creatives which communicated the promise our client offered to its prospects.
The product video was cleverly created in a modular way so that the smaller individual videos could be used on social media to build excitement ahead of the launch.
The launch also encompassed creation of small social videos for leaders speak of both the organizations.
Project Showcase
Benefits
Collaterals delivered in a short time frame
Clear messaging across marketing materials
Positive marketing for both partners
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