Customer Training

It doesn’t stop with a sale – how customer training delivers greater value

Help your Customers Get More out of your Products

Customer experience is more important than ever, not just up to the point of sale but through onboarding and the post-sale engagement as well. In a competitive market, customer loyalty is not strong and enterprises need to continuously engage. Training is a key enabler to fulfil this journey, so see how Digital Apple helps leading enterprises use customer training to provide an exemplary experience and enhance loyalty.

Use Cases

Here are a few ideas for getting started with customer training for maximum value

Onboard New Customers

Seamlessly onboard your customers and give them maximum value by explaining your use cases, features and how your product, SaaS tool or app works. An onboarding video is a great way to quickly explain key functionalities, helping them set-up or complete a few tasks for an instant boost of confidence in the capability of the product.

For physical products we offer videos created from high quality photo and video renders or do a live-action shoot.

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Communicate New Features to Existing Customers

You work hard to innovate and bring out new features or refresh your UI for your customers, but you only get the benefit when customers use them.

We help create short tutorial videos which you can add to the email blast of your new feature to soar your click through rates. Reorganising your plans for a SaaS product can help customer move up to a higher plan if they see good value in the new features.

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Tutorials for Complex Digital Products

Businesses used to give Quick Start Guides and long Standard Operating Procedures to the customer along with personalised training, but customers typically need more help with personalized demos, but that is time-consuming and needs a dedicated demo team.

We help enterprises enable their customers with video-based training to simplify the complex. Our video-based training includes ‘how to’ videos that are short and to the point – for longer topics, we stitch these short videos together as an interactive video package that gives control to the user.

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Case Studies

Trusted by large enterprises across various industries in 24 countries. Hear their stories.

Why are We Different ?

Our broad range of skills and exceptional staff allow us to offer a service like no other provider.

Why are we different?
Content in Any Shape
  • We do extensive research to create content from scratch or amplify your existing copy. By adding relatable examples, we connect your audience to your learning outcomes.
Agility & Speed
  • We can work as fast as you need us to go. If you are ready, we are ready. Our agile approach helps us to deliver projects at twice the speed of our competitors.
Any topic, Any Area
  • Our unique methodology and extensive copyrighters’ network of SMEs allow us to create expert content on any topic, from DevOps to customer service soft skills.
Translate to Any Language
  • We provide localisation and translation in over 50 languages for a wider reach.

Our Agile Process

01.
Content Development

The first step is to create the content flow and script for the learning video. We understand your target audience and your training objectives and also collect and collate existing content. We do this by asking you to complete a short intake form, followed by an online meeting to align our ideas.

Output:

Course outline with learning objectives of each topic. A voice-over script with on-screen text that would be displayed in the video.

02.
Storyboard

Once the script is approved, the next step is to translate the script into visual storytelling – background, characters, objects and text.

Output:

Scene-by-scene graphics along with the relevant script.

03.
Voice Over

We record a professional voiceover based on your video’s tone and in which market the learning video would be used. In addition, we create the perfect background track and sound effects for your video.

Output:

Professional voice-over of script.

04.
Animation

We bring the characters and graphic assets to life and mix them with the voice-over, background music and sound effects to complete your learning video.

Output:

HD Quality Animated video meeting your business objective.

05.
Deployment

Once the video is approved and all modifications are made, we convert into a SCORM format to upload to your LMS. We also provide smaller bite-sized videos and initiate language translation work if required.

FAQs

How long does it take to create an eLearning module?

Typically it takes 3-4 weeks for a 1 hour course, but if it is mission critical, we can investigate ways to speed this up. The timeline also depends on the availability of existing content and the difficulty level of the course.

Can you recreate an existing course?

Yes, we can. You can provide us your current course, be it an instructor-led PPT or an old eLearning course which you have created and we will take it from there.

I don’t have content, how do I start?

We can help with that. We have a team of experienced researchers and copywriters who can do research, build the course outline, define objectives and write all the content including examples and case studies. We make it more user oriented with an active and engaging tone.

Can you help with translations?

Yes, we love creating interactive products. We can build simulations, educational games, branching scenarios and more. Talk to us and we can discuss more on this. We have a large technology wing which gives us an opportunity to develop interesting courses.

Can you create interactive eLearning?

Yes, we love creating interactive products. We can build simulations, educational games, branching scenarios and more. Talk to us and we can discuss more on this. We have a big technology wing which gives us an opportunity to develop interesting courses.

Which topics and areas do you work with?

We have worked on a wide range of trending topics from AI, ML, Automation, NLG, DevOps, safety, code of conduct, employee induction, sales induction, partner training across various industries including BFSI, Insurance, Healthcare, ITES and many more. However, we don’t limit ourselves! We have an extensive network of copywriters with their expertise at our disposal so we can deliver content in every possible topic and domain.

How much does it cost?

While this is the most important question, it depends on a lot of factors. How long is the course and what is the state of the content? Do you want interactions? Is it animated or do we need to shoot live-action as well? Send us your requirements and we can give you a quote post evaluating all parameters, best is to have a chat If you have a budget in mind, we have some cost-effective solutions as well.

Are modifications included?

Unlimited modifications are included until you are happy. We offer a 30 day warranty for any changes, and then we have an easy support model for continued support to address changes which might arise after a few months.

Let’s talk

Know what you want? Great.
Got questions? Even better.

Contact Us or call us on +91 98991 00347